(by|through) (the|) word of mouth
1
by telling others rather than writing or showing it to them
The idiom "by word of mouth" has ancient origins and reflects the traditional way information was passed from person to person in oral cultures before the widespread use of written language. It dates back to a time when people relied on spoken communication to convey news, stories, and knowledge. This expression is used to describe the transmission of information, rumors, stories, or knowledge through spoken communication rather than through written documents or formal channels.
- Most of our customers hear about us through the word of mouth.
- The book became a worldwide best-seller, largely by the word of mouth.
- The legend of the hidden treasure was passed down by word of mouth for generations.
- We heard about the event through word of mouth, as there was no official announcement.
- The success of the restaurant spread by word of mouth, thanks to satisfied customers.
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